The idea of cult director Sam Raimi returning to his horror roots with Drag Me to Hell was an exciting prospect. Add to that enthusiasm an impressive trailer and strong word of mouth and you’ve got some fairly high expectations. Virtually from the get go, they’re almost bettered with a prologue that deafeningly slams you into your seat. It’s a powerful effects belter and provides early evidence that Raimi is in his element here and that he is definitely approaching it with a nostalgic attitude. The fact that the original treatment was drafted up not long after Army of Darkness was completed is not surprising.
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